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Junior’s cheesecakes won't be made in New York any longer

Junior's famous cheescake will now be made in New JerseyKeh, Joy

Junior’s famous cheescake will now be made in New Jersey


Junior’s will no longer be making its world-famous cheesecakes in New York.

The iconic restaurant revealed Tuesday that it will soon move its bakery from Maspeth, Queens, to Burlington, N.J. — a relocation that will help Junior’s expand its mail-order business.

The company’s third-generation owner, Alan Rosen, said quality would not be affected.

“It’s not like bagels that are made using New York water,” he told the Daily News.

“The quality of our cakes won’t change one ounce, as it hasn’t in 65 years.”

The New Jersey bakery has more freezer space and much cheaper rent, according to Crain’s New York Business, which first reported the move.

Junior’s, which has outposts in Times Square, Grand Central Terminal and at Foxwoods Resort Casino in Connecticut, has maintained a restaurant at DeKalb Ave. and Flatbush Ave. Extension since first opening in 1950.

In 2014, Rosen contemplated selling off the two-story flagship location to developers, but he changed his mind despite a $ 45 million offer.

The world-famous diner boasts a clientele that has included President Obama and Jay Z and occupies a corner that is central to the real estate boom in downtown Brooklyn.

The plot’s air rights promised a potential 103,000 square feet of buildable space, and developers were willing to pay a record $ 450 per square foot.

But the Rosens decided to stay.

The Maspeth facility, which employs about 60 people, bakes for Junior’s wholesale and mail-order businesses, as well as its brick-and-mortar stores.

The company sells more than 1 million cheesecakes each year, according to Rosen. Customers outside the Brooklyn location had mixed feelings about the move.

“It’s a big mistake,” said Anthony Brett, 41, of Brooklyn, a heating and air conditioning technician. “I’m a native New Yorker and Junior’s cheesecake is important to New York like the Dodgers were to Brooklyn. I only hope they can keep the quality the same.”

Donna Buchanan, a secretary from Brooklyn, wasn’t bothered with the change.

“I’ve been eating Junior’s cheesecake for over 30 years,” Buchanan said.

“As long as they keep the same formula, I’m good.”

Lifestyle – NY Daily News

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